Research on Pricing Strategy of High-speed Railway Based on Modeling: Beijing-Guangzhou High-Speed Railway as an Example

DOI

10.2991/assehr.k.211209.547How to use a DOI?

Keywords

High-Speed Railway; Quality evaluation; Pricing optimization

Abstract

With the development of market economy, the competition of high-speed railway passenger transportation is becoming so fierce that it is urgent to explore new competitive strategies. This paper takes Beijing-Guangzhou High-Speed Railway as the research object and presents the passenger transport product quality evaluation model and passenger transport product pricing model. The models provide a theoretical basis for high-speed railway passenger transport product pricing strategy, in order to obtain higher revenue or higher market share.

Copyright

© 2021 The Authors. Published by Atlantis Press International B.V.

Open Access

This is an open access article under the CC BY-NC license.

Download article (PDF)

TY  - CONF
AU  - Jiaqi Chen
AU  - Yu Zhao
PY  - 2021
DA  - 2021/12/15
TI  - Research on Pricing Strategy of High-speed Railway Based on Modeling: Beijing-Guangzhou High-Speed Railway as an Example
BT  - Proceedings of the 2021 3rd International Conference on Economic Management and Cultural Industry (ICEMCI 2021)
PB  - Atlantis Press
SP  - 3368
EP  - 3373
SN  - 2352-5428
UR  - https://doi.org/10.2991/assehr.k.211209.547
DO  - 10.2991/assehr.k.211209.547
ID  - Chen2021
ER  -