Research on the Application of New Media in College Classroom Teaching of Business Administration

DOI

10.2991/icemaess-18.2018.221How to use a DOI?

Keywords

New Media; Business Administration; College Classroom Teaching; Application Research

Abstract

Recent years have witnessed an increasing number of students majoring in business administration, which in turn accelerates the development of this major. Many problems, however, remain to be solved. With the coming of the information age, more importance has been attached to the application of information teaching technology to higher education in China. "New media" teaching has become an important form of daily teaching in colleges and universities. In this process, teaching activities and contents pay more attention to the enrichment of teaching contents, teaching forms and teaching interaction in more flexible ways, and attach more importance to innovative thinking. In order to keep pace with the times, business administration teaching can combine with new media to achieve effective innovation and transformation of teaching methods.

Copyright

© 2018, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Cailian Liu
PY  - 2018/11
DA  - 2018/11
TI  - Research on the Application of New Media in College Classroom Teaching of Business Administration
BT  - Proceedings of the 2018 5th International Conference on Education, Management, Arts, Economics and Social Science (ICEMAESS 2018)
PB  - Atlantis Press
SP  - 1109
EP  - 1112
SN  - 2352-5398
UR  - https://doi.org/10.2991/icemaess-18.2018.221
DO  - 10.2991/icemaess-18.2018.221
ID  - Liu2018/11
ER  -