Proceedings of the 2018 5th International Conference on Education, Management, Arts, Economics and Social Science (ICEMAESS 2018)

A Study of Mobile Internet User Generated Content Motivation

Authors
Shiying Zhang
Corresponding Author
Shiying Zhang
Available Online November 2018.
DOI
10.2991/icemaess-18.2018.38How to use a DOI?
Keywords
Mobile Internet, UGC, Motivation
Abstract

This study discusses the motivation of mobile Internet user generated content (MIUGC). It divides four dimensions: subject level, system perception, social relations, and perceived risk, which includes 15 variables. Based on theoretical analysis, literature research, interviews, surveys and statistical analysis, it studies the key influence factors of MIUGC, which helps to motivate MIUGC better, promote the sharing of information and knowledge, attract more users and expand the self-media space more effectively in mobile network.

Copyright
© 2018, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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Volume Title
Proceedings of the 2018 5th International Conference on Education, Management, Arts, Economics and Social Science (ICEMAESS 2018)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
November 2018
ISBN
978-94-6252-617-4
ISSN
2352-5398
DOI
10.2991/icemaess-18.2018.38How to use a DOI?
Copyright
© 2018, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

Cite this article

TY  - CONF
AU  - Shiying Zhang
PY  - 2018/11
DA  - 2018/11
TI  - A Study of Mobile Internet User Generated Content Motivation
BT  - Proceedings of the 2018 5th International Conference on Education, Management, Arts, Economics and Social Science (ICEMAESS 2018)
PB  - Atlantis Press
SP  - 179
EP  - 183
SN  - 2352-5398
UR  - https://doi.org/10.2991/icemaess-18.2018.38
DO  - 10.2991/icemaess-18.2018.38
ID  - Zhang2018/11
ER  -