Determinant Factors for M-Banking Use in Generation Z

Widya Alifia; Farah Margaretha Leon; Yosephina Endang Purba; Kristian Chandra; Febria Nalurita

doi:10.2991/978-94-6463-350-4_24

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Determinant Factors for M-Banking Use in Generation Z

Authors

Widya Alifia¹, Farah Margaretha Leon¹^{, *}, Yosephina Endang Purba¹, Kristian Chandra¹, Febria Nalurita¹

¹Department of Management, Faculty of Economics and Business, Universitas Trisakti, Jakarta, Indonesia

^*Corresponding author. Email: farahmargaretha@trisakti.ac.id

Corresponding Author

Farah Margaretha Leon

Available Online 10 January 2024.

DOI: 10.2991/978-94-6463-350-4_24 How to use a DOI?
Keywords: Generation Z; M-Banking; Perceived Ability; Perceived Benevolence; Perceived Ease and Usefulness; Perceived Integrity
Abstract: This study aims to examine and analyze the factors that influence the adoption of M-banking in Generation Z. Data was obtained through an online questionnaire to M-banking users with an age range of 18–24 years in Jabodetabek. The method used in sampling was the non-probability sampling method, with a total sample of 250 respondents. The analytical method used in this research is the Structural Equation Model (SEM). The results showed a positive influence of Perceived Ability, Perceived Benevolence, Perceived Integrity, and Perceived Ease and Usefulness on the Use of M-Banking Applications. Banks are expected to have the ability and expertise to provide m-banking application services that are trusted, easy to understand, and can assist users in using the m-banking application to manage Generation Z's finances. Through the adoption of the m-banking application, it is hoped that it will help Generation Z in controlling their financial income and expenditure, thus managing their finances better.
Copyright: © 2023 The Author(s)
Open Access: Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title: Proceedings of the International Conference on Entrepreneurship, Leadership and Business Innovation (ICELBI 2022)
Series: Advances in Economics, Business and Management Research
Publication Date: 10 January 2024
ISBN: 978-94-6463-350-4
ISSN: 2352-5428
DOI: 10.2991/978-94-6463-350-4_24 How to use a DOI?
Open Access: Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

ris enw bib

TY  - CONF
AU  - Widya Alifia
AU  - Farah Margaretha Leon
AU  - Yosephina Endang Purba
AU  - Kristian Chandra
AU  - Febria Nalurita
PY  - 2024
DA  - 2024/01/10
TI  - Determinant Factors for M-Banking Use in Generation Z
BT  - Proceedings of the International Conference on Entrepreneurship, Leadership and Business Innovation (ICELBI 2022)
PB  - Atlantis Press
SP  - 250
EP  - 258
SN  - 2352-5428
UR  - https://doi.org/10.2991/978-94-6463-350-4_24
DO  - 10.2991/978-94-6463-350-4_24
ID  - Alifia2024
ER  -

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