Teaching Point Analysis on Advertisement Design of Shopping Mall
Authors
Kai Wei
Corresponding Author
Kai Wei
Available Online December 2016.
- DOI
- 10.2991/icelaic-16.2017.147How to use a DOI?
- Keywords
- advertisement design of shopping mall; design features of shopping mall; components of advertisement of shopping mall
- Abstract
With the rapid development of commercial advertisement industry, the application of advertisement design is more and more widely, and in course teaching, relative to the advertisement design whose main requirement is posters of print advertisings, the advertisement design of shopping malls undoubtedly involves more faces and more content. According to their personal profession characteristics, and in combination with many aspects such as the design point, elements and hand-painted font of shopping mall advertisement, simply analyzes the advertisement design of shopping malls.
- Copyright
- © 2017, the Authors. Published by Atlantis Press.
- Open Access
- This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).
Cite this article
TY - CONF AU - Kai Wei PY - 2016/12 DA - 2016/12 TI - Teaching Point Analysis on Advertisement Design of Shopping Mall BT - Proceedings of the 2016 3rd International Conference on Education, Language, Art and Inter-cultural Communication (ICELAIC 2016) PB - Atlantis Press SP - 606 EP - 608 SN - 2352-5398 UR - https://doi.org/10.2991/icelaic-16.2017.147 DO - 10.2991/icelaic-16.2017.147 ID - Wei2016/12 ER -