Proceedings of the 2015 2nd International Conference on Education, Language, Art and Intercultural Communication

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Analysis of Visual Language Characteristic in Logo Design

Authors
Xiaowei Zhang
Corresponding Author
Xiaowei Zhang
Available Online November 2015.
DOI
10.2991/icelaic-15.2016.147How to use a DOI?
Keywords
logo; symbol visual language; identifiability
Abstract

Logo develops from primeval signs, totem to present logo with modern significance that is protected by law, and it is a result of human civilization, development of commodity production and exchange. In the process of long history of the development, visual language characteristic of logo also changes.

Copyright
© 2016, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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Volume Title
Proceedings of the 2015 2nd International Conference on Education, Language, Art and Intercultural Communication
Series
Advances in Social Science, Education and Humanities Research
Publication Date
November 2015
ISBN
978-94-6252-152-0
ISSN
2352-5398
DOI
10.2991/icelaic-15.2016.147How to use a DOI?
Copyright
© 2016, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

Cite this article

risenwbib
TY  - CONF
AU  - Xiaowei Zhang
PY  - 2015/11
DA  - 2015/11
TI  - Analysis of Visual Language Characteristic in Logo Design
BT  - Proceedings of the 2015 2nd International Conference on Education, Language, Art and Intercultural Communication
PB  - Atlantis Press
SP  - 569
EP  - 571
SN  - 2352-5398
UR  - https://doi.org/10.2991/icelaic-15.2016.147
DO  - 10.2991/icelaic-15.2016.147
ID  - Zhang2015/11
ER  -