Discussion and Analysis on Ecological Packaging Design in Influence of Crossover Concept

DOI

10.2991/icelaic-15.2016.85How to use a DOI?

Keywords

ecological packaging; crossover; demand experience; emotional appeal; integration

Abstract

A new “Crossover” trend has emerged in the previous design types which are distinctly separated from other sectors, and innovation is its essence. Under such context, ecological packaging indicates a character of cross-discipline with great classical significance. This paper has paid attention to describe that ecological packaging is a systematic engineering, and a completed crossover design trend and a diversified expression method; and has stressed that ecological packaging indicates a multidimensional development trend in terms of social demand, diversification and personalization; besides, this paper has laid emphasis on multi-level and crossover analysis against ecological packaging, and has explored and researched on its crossover characteristics and depth.

Copyright

© 2016, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Huanan Shang
PY  - 2015/11
DA  - 2015/11
TI  - Discussion and Analysis on Ecological Packaging Design in Influence of Crossover Concept
BT  - Proceedings of the 2015 2nd International Conference on Education, Language, Art and Intercultural Communication
PB  - Atlantis Press
SP  - 334
EP  - 337
SN  - 2352-5398
UR  - https://doi.org/10.2991/icelaic-15.2016.85
DO  - 10.2991/icelaic-15.2016.85
ID  - Shang2015/11
ER  -