Proceedings of the 4th International Conference on Economic Development and Business Culture (ICEDBC 2024)

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Research on the Influence of Social Media Public Opinion Communication on Tourism Destinations: A Case Study of Harbin

Authors
Yaxin Luo1, *
1School of Information and Communication Engineering, Communication University of China, Beijing, 100024, China
*Corresponding author. Email: luoyx718@163.com
Corresponding Author
Yaxin Luo
Available Online 1 October 2024.
DOI
10.2991/978-94-6463-538-6_5How to use a DOI?
Keywords
Social media; Tourism public opinion; Meme theory
Abstract

Since December 18, 2023, Harbin tourism has rapidly gained popularity, becoming a phenomenon of online “tourism going viral.” This paper delves into the field of public opinion communication and meme theory, and deeply analyzes how social media public opinion communication has led to the phenomenon of tourism destinations going viral, revealing its influencing mechanisms.

Copyright
© 2024 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 4th International Conference on Economic Development and Business Culture (ICEDBC 2024)
Series
Advances in Economics, Business and Management Research
Publication Date
1 October 2024
ISBN
978-94-6463-538-6
ISSN
2352-5428
DOI
10.2991/978-94-6463-538-6_5How to use a DOI?
Copyright
© 2024 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

risenwbib
TY  - CONF
AU  - Yaxin Luo
PY  - 2024
DA  - 2024/10/01
TI  - Research on the Influence of Social Media Public Opinion Communication on Tourism Destinations: A Case Study of Harbin
BT  - Proceedings of the 4th International Conference on Economic Development and Business Culture (ICEDBC 2024)
PB  - Atlantis Press
SP  - 27
EP  - 33
SN  - 2352-5428
UR  - https://doi.org/10.2991/978-94-6463-538-6_5
DO  - 10.2991/978-94-6463-538-6_5
ID  - Luo2024
ER  -