Proceedings of the 2022 2nd International Conference on Economic Development and Business Culture (ICEDBC 2022)

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Framing Effects Under the COVID-19 A Review of Application in Framing Messages and Decision-Making

Authors
Yuanning Zhu1, *
1School of Social Science, University of Manchester, Manchester, UK
*Corresponding author. Email: yuanning.zhu@student.manchester.ac.uk
Corresponding Author
Yuanning Zhu
Available Online 31 December 2022.
DOI
10.2991/978-94-6463-036-7_165How to use a DOI?
Keywords
Framing effect; COVID-19; Vaccination; Government restrictive policy; Age differences
ABSTRACT

The aim of this paper is to illustrate and summarize the role of framing effect under the COVID-19 pandemic with regards to three applications: vaccine promotion, general restrictive policy proposed by governments, and guidelines for older adults. Current studies for this issue are mostly about the effect of framing messages regarding separate individual aspects, with a focus on comparing the effectiveness of gain and loss-framed health messages. Overall, studies found that loss-framed messages seemed to work better in COVID-19 vaccine promotion and guidelines for older adults. Inconsistent results are presented in people’s responds toward government restrictions, but no matter which one works better, framing effects are proved to be crucial and effective in informing people about the risks and importance of self-protection under the COVID-19 epidemic.

Copyright
© 2022 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 2022 2nd International Conference on Economic Development and Business Culture (ICEDBC 2022)
Series
Advances in Economics, Business and Management Research
Publication Date
31 December 2022
ISBN
978-94-6463-036-7
ISSN
2352-5428
DOI
10.2991/978-94-6463-036-7_165How to use a DOI?
Copyright
© 2022 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

risenwbib
TY  - CONF
AU  - Yuanning Zhu
PY  - 2022
DA  - 2022/12/31
TI  - Framing Effects Under the COVID-19 A Review of Application in Framing Messages and Decision-Making
BT  - Proceedings of the 2022 2nd International Conference on Economic Development and Business Culture (ICEDBC 2022)
PB  - Atlantis Press
SP  - 1122
EP  - 1128
SN  - 2352-5428
UR  - https://doi.org/10.2991/978-94-6463-036-7_165
DO  - 10.2991/978-94-6463-036-7_165
ID  - Zhu2022
ER  -