Five Forces Analysis Based on Xiaomi, a Chinese Smartphone Company

DOI

10.2991/aebmr.k.210712.006How to use a DOI?

Keywords

smartphone, five forces analysis, business strategy, IoT, AIoT

Abstract

As the development of technology and the spread of information, people’s desire and needs of smartphone increases dramatically. Admittedly, smartphone plays a crucial role in human being’s daily life as people use it as communication tools, game device, and portable office device. This paper analyzes one of the most famous smartphone brand in China -- Xiaomi to fully understand how it stands out in the industry. This analysis is mainly based upon Five Forces methodology to fully explain how Xiaomi operates and behaves in the smartphone industry.

Copyright

© 2021, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Jiaying Wang
PY  - 2021
DA  - 2021/07/12
TI  - Five Forces Analysis Based on Xiaomi, a Chinese Smartphone Company
BT  - Proceedings of the 2021 International Conference on Economic Development and Business Culture (ICEDBC 2021)
PB  - Atlantis Press
SP  - 31
EP  - 34
SN  - 2352-5428
UR  - https://doi.org/10.2991/aebmr.k.210712.006
DO  - 10.2991/aebmr.k.210712.006
ID  - Wang2021
ER  -