Using Quality Cycle in Maintaining the Quality and Performance of Small-Scale Herbal Enterprises

DOI

10.2991/aebmr.k.210507.024How to use a DOI?

Keywords

Herbal, performance, quality management, quality cycle, small-scale enterprises

Abstract

This research explored the distinction in perception toward the activities of managing quality and achieving performance among small-scale herbal enterprises in the suburbs of Jakarta. Based on prior literatures, the model of quality is constructed by five dimensions, while the performance is elaborated by two dimensions. The study involved as many as 172 jamu peddlers from some places in Jakarta and its surroundings. The collecting of data was done through questionnaires and interviews. Respondents were divided into two different groups. The first group had not been introduced a quality model, whereas the other group had accepted the knowledge of managing quality. The quality cycle was used as an experimental approach for identifying the responses among respondents. Based on Mann-Whitney U test, differences were found in four stages of managing the quality and competitive power. However, the study found the same responses in maintaining the service quality and surviving the bargaining power. This study proves the advantage of the quality cycle in introducing quality culture to the jamu community. Moreover, during the pandemic, understanding their perception within the concept of quality management is an important stage when designing the mechanism of quality cycle implementation in small-scale herbal enterprises.

Copyright

© 2021, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Kartika Nuringsih
AU  - Rodhiah Rodhiah
AU  - Khairina Natsir
PY  - 2021
DA  - 2021/05/09
TI  - Using Quality Cycle in Maintaining the Quality and Performance of Small-Scale Herbal Enterprises
BT  - Proceedings of the Ninth International Conference on Entrepreneurship and Business Management (ICEBM 2020)
PB  - Atlantis Press
SP  - 157
EP  - 163
SN  - 2352-5428
UR  - https://doi.org/10.2991/aebmr.k.210507.024
DO  - 10.2991/aebmr.k.210507.024
ID  - Nuringsih2021
ER  -