A Probe into China's Cross-Border e-commerce Operation Model Under the Big Data View Domain

DOI

10.2991/978-94-6463-064-0_64How to use a DOI?

Keywords

big data; Electronic Commerce; Cross border e-commerce; Operation mode

Abstract

In the e-commerce industry, the traditional e-commerce data has been eliminated and replaced by big data with 5V (volume, variety, velocity, value, veracity) characteristics. The high-speed big data can quickly judge from many aspects and a large number of valuable data, and help the e-commerce industry improve marketing efficiency, customer experience The benefits brought by big data to the cross-border e-commerce industry are self-evident. Starting from the development status of China's cross-border e-commerce in recent years, this paper deeply analyzes the business value brought by big data driven business services to cross-border e-commerce. Finally, it analyzes the integrated application mode of big data and cross-border e-commerce, and puts forward suggestions for the development of China's cross-border e-commerce industry.

Copyright

© 2023 The Author(s)

Open Access

Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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TY  - CONF
AU  - Huiting Ju
AU  - Hui Wang
PY  - 2022
DA  - 2022/12/27
TI  - A Probe into China's Cross-Border e-commerce Operation Model Under the Big Data View Domain
BT  - Proceedings of the 2022 3rd International Conference on Big Data and Social Sciences (ICBDSS 2022)
PB  - Atlantis Press
SP  - 627
EP  - 635
SN  - 2589-4900
UR  - https://doi.org/10.2991/978-94-6463-064-0_64
DO  - 10.2991/978-94-6463-064-0_64
ID  - Ju2022
ER  -