Study on the Problems and Countermeasures of E-Commerce Development of Agricultural Products in China
- DOI
- 10.2991/978-94-6463-030-5_39How to use a DOI?
- Keywords
- E-commerce; Agricultural Products; Linear Regression
- Abstract
In the 21st century, e-commerce as a new business model provides a lot of convenience for product sales, while rural e-commerce has emerged. The development of rural e-commerce cannot only improve the quality of life of farmers, but also promote social and economic development. This paper establishes a simple linear regression model and estimates its parameters for China’s rural network retail sales and agricultural product network retail sales from 2016 to 2020. It is concluded that there is a strong linear relationship between the two, so the development of rural e-commerce must focus on the development of agricultural e-commerce. Based on this result, this paper thinks about the existing problems of agricultural products e-commerce, and provides some useful targeted measures to help the development of agricultural products and rural e-commerce.
- Copyright
- © 2023 The Author(s)
- Open Access
- Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.
Cite this article
TY - CONF AU - RuXin Wang PY - 2022 DA - 2022/12/20 TI - Study on the Problems and Countermeasures of E-Commerce Development of Agricultural Products in China BT - Proceedings of the 2022 International Conference on Bigdata Blockchain and Economy Management (ICBBEM 2022) PB - Atlantis Press SP - 372 EP - 379 SN - 2589-4919 UR - https://doi.org/10.2991/978-94-6463-030-5_39 DO - 10.2991/978-94-6463-030-5_39 ID - Wang2022 ER -