Reinforcement of Rural-Owned Enterprises Institutions Through Digital Transaction and Business Risk Challenges During The COVID-19 (Case Study at Kertalangu of East Denpasar)
- DOI
- 10.2991/assehr.k.220301.078How to use a DOI?
- Keywords
- Financial Managing; Rural-Owned Enterprises; Pandemic Covid; Transformation; Economic Behavioral
- Abstract
Poverty alleviation is not only supported by government social assistance, but is carried out through government policies and real work programs from the community. One of them is strengthening of Rural-Owned Enterprises Institutions through the provision of micro business capital and digital innovation. This paper aims to build a model for reinforcement of Rural-Owned Enterprises Institutions by utilizing digital transactions and business risk challenges during the covid-19 pandemic. Data analysis was carried out by qualitative descriptive and factorial analysis. The results of the study show that strengthening of Rural-Owned Enterprises through digital transactions can increasing, namely: the commercialization of products and services of 90%, time efficiency of 90%, creating a speed of consumption spending services of 62%. The aspect of business risk can shape changes in prudent behavior in shopping, efficiency in the cost of living by 35%, business income increasing by 35%. The digital transactions of 32% will be worrying, digital shopping can be safe by 35%, and a healthy value of 95%, creating happy rate of 97% and well-being of 30%. The recommendation from Strengthening of the Rural-Owned Enterprises during the COVID-19 pandemic can increase for sales value, save time, discipline behavior, maintain health, and happiness.
- Copyright
- © 2022 The Authors. Published by Atlantis Press SARL.
- Open Access
- This is an open access article under the CC BY-NC license.
Cite this article
TY - CONF AU - Ni Nyoman Aryaningsih AU - I Made Bagiada AU - I Nyoman Gde Suta Waisnawa AU - I Ketut Suwintana PY - 2022 DA - 2022/03/04 TI - Reinforcement of Rural-Owned Enterprises Institutions Through Digital Transaction and Business Risk Challenges During The COVID-19 (Case Study at Kertalangu of East Denpasar) BT - Proceedings of the International Conference on Applied Science and Technology on Social Science 2021 (iCAST-SS 2021) PB - Atlantis Press SP - 477 EP - 481 SN - 2352-5398 UR - https://doi.org/10.2991/assehr.k.220301.078 DO - 10.2991/assehr.k.220301.078 ID - Aryaningsih2022 ER -