Digital Economy Helps Rural Revitalization
A Study on the Development of New Rural E-Commerce in Zhangzhou City
Authors
Dandan Peng1, Guofei Lin1, Weijing Zhao1, *
1School of Accounting and Finance, Xiamen University Tan Kah Kee College, Zhangzhou, Fujian, China
*Corresponding author.
Email: nancy@xujc.com
Corresponding Author
Weijing Zhao
Available Online 28 August 2023.
- DOI
- 10.2991/978-94-6463-222-4_24How to use a DOI?
- Keywords
- Digital Economy; Rural Revitalization; New Rural E-Commerce
- Abstract
This thesis focuses on exploring the impact of digital economy on the development of new rural e-commerce, based on the data of indicators of rural e-commerce development in Zhangzhou from 2017–2022, and analyzing and predicting the impact of digital economy on the incremental development of new rural e-commerce by constructing gray prediction model. The study finds that the digital economy promotes e-commerce development, e-commerce plays a positive role in the digital economy, and proposes relevant methodological insights to help rural revitalization.
- Copyright
- © 2023 The Author(s)
- Open Access
- Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.
Cite this article
TY - CONF AU - Dandan Peng AU - Guofei Lin AU - Weijing Zhao PY - 2023 DA - 2023/08/28 TI - Digital Economy Helps Rural Revitalization BT - Proceedings of the 2023 2nd International Conference on Artificial Intelligence, Internet and Digital Economy (ICAID 2023) PB - Atlantis Press SP - 240 EP - 245 SN - 2589-4919 UR - https://doi.org/10.2991/978-94-6463-222-4_24 DO - 10.2991/978-94-6463-222-4_24 ID - Peng2023 ER -