Proceedings of the 2023 1st International Conference on Advanced Informatics and Intelligent Information Systems (ICAI3S 2023)

User Centered Design Method Approach for User Experience Analysis of Food Delivery Application

Authors
Yuli Fauziah1, *, Kezia Melisa1, Herlina Jayadianti1
1Department of Informatics, Faculty of Industrial Engineering, Universitas Pembangunan Nasional “Veteran” Yogyakarta, Yogyakarta, 55281, Indonesia
*Corresponding author. Email: yuli.fauziah@upnyk.ac.id
Corresponding Author
Yuli Fauziah
Available Online 2 February 2024.
DOI
10.2991/978-94-6463-366-5_24How to use a DOI?
Keywords
User Centered Design; Pizza Hut application; User Interface; User Experience and User Experience Questionnaire
Abstract

Online food delivery applications, especially the Pizza Hut application, are very helpful for people to order online delivery throughout Indonesia branches with various features and services in the application. Based on initial interviews with application users, users want and update the Pizza Hut application interface, the application screen is not well organized and somewhat confusing. In this study, the aim of this research is to conduct a user experience analysis and recommend a new Pizza Hut application interface design by applying the User Centered Design (UCD) method. 338 respondents provided answers from the same questionnaire for two evaluations, the first to inform the system requirements analysis and the second to evaluate the prototype. Evaluation of the new UI/UX prototype with UEQ resulted in an overall increase in scores categorized as Above Average. Thus, this new design is good enough to be used as a design recommendation to Pizza Hut.

Copyright
© 2024 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Download article (PDF)

Volume Title
Proceedings of the 2023 1st International Conference on Advanced Informatics and Intelligent Information Systems (ICAI3S 2023)
Series
Advances in Intelligent Systems Research
Publication Date
2 February 2024
ISBN
978-94-6463-366-5
ISSN
1951-6851
DOI
10.2991/978-94-6463-366-5_24How to use a DOI?
Copyright
© 2024 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

TY  - CONF
AU  - Yuli Fauziah
AU  - Kezia Melisa
AU  - Herlina Jayadianti
PY  - 2024
DA  - 2024/02/02
TI  - User Centered Design Method Approach for User Experience Analysis of Food Delivery Application
BT  - Proceedings of the 2023 1st International Conference on Advanced Informatics and Intelligent Information Systems (ICAI3S 2023)
PB  - Atlantis Press
SP  - 261
EP  - 273
SN  - 1951-6851
UR  - https://doi.org/10.2991/978-94-6463-366-5_24
DO  - 10.2991/978-94-6463-366-5_24
ID  - Fauziah2024
ER  -