Research on the Design of Experiential Commercial Space

DOI

10.2991/assehr.k.210106.087How to use a DOI?

Keywords

Experience Economy, space design, interaction, self-creation, digitalization

Abstract

In the era of Experience Economy, consumers’ functional demand for commercial space has been upgraded from the traditional commodity display to meeting the needs of personalized experience. In the process of commercial space consumption, consumers are no longer satisfied with the traditional single material needs; instead, they pay more attention to the realization of their own experience process and spiritual needs in the commercial space. This paper takes the interior design of experiential commercial space as the research object, combining with the Experience EEI (Expectation, Event, Impact) Model proposed by Professor Xin Xiangyang, elaborates the personalized needs of consumers for commercial space experience under the Experience Economy, and puts forward the space design method of experiential commerce, which provides innovative design ideas for experiential commercial space design.

Copyright

© 2021, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Siqun Xie
PY  - 2021
DA  - 2021/01/06
TI  - Research on the Design of Experiential Commercial Space
BT  - Proceedings of the 6th International Conference on Arts, Design and Contemporary Education (ICADCE 2020)
PB  - Atlantis Press
SP  - 445
EP  - 452
SN  - 2352-5398
UR  - https://doi.org/10.2991/assehr.k.210106.087
DO  - 10.2991/assehr.k.210106.087
ID  - Xie2021
ER  -