An analysis on Commercial and Cultural Functions of Fashion Show Spread

DOI

10.2991/icadce-15.2015.120How to use a DOI?

Keywords

fashion show; business; culture communication; social function

Abstract

Fashion show is a kind of communication activity, which is intended to disseminate fashion information, although with different forms and purposes, but in essence, it is the transmission of information. In this article, the author analyses the business and cultural transmission of fashion show from the perspective of communication sciences. It describes the communication model of fashion show: indicates that different types of performances need to choose different modes of transmission, such as commercial purposes or cultural purposes modes of transmission and so on. This article focuses on the business and social functions of fashion show. It presents an analysis of the results and function of dissemination with a few established theoretical models, and then it indicated the positive and negative social functions of fashion show.

Copyright

© 2015, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

Download article (PDF)

TY  - CONF
AU  - Rui Hou
PY  - 2015/05
DA  - 2015/05
TI  - An analysis on Commercial and Cultural Functions of Fashion Show Spread
BT  - Proceedings of the 1st International Conference on Arts, Design and Contemporary Education (ICADCE 2015)
PB  - Atlantis Press
SP  - 512
EP  - 514
SN  - 2352-5398
UR  - https://doi.org/10.2991/icadce-15.2015.120
DO  - 10.2991/icadce-15.2015.120
ID  - Hou2015/05
ER  -