The Creation of Karimunjawa Song as Tourism Promotion in Hyper-Reality Era

DOI

10.2991/assehr.k.210602.044How to use a DOI?

Keywords

Song creation, Karimunjawa, folk song, Promotion, Tourism, Hyperreality

Abstract

Karimunjawa, a tourist destination located in the Java Sea, is now having a lack of good promotion. Songs seem to be able to promote the destination effectively. Especially in the current era of hyperreality, attractive songs that are composed according to current trends have a huge impact. To create the Karimunjawa song, this present study employed the R & D (Research and Development) model with some stages a creative process by Alma Hawkins, namely 1) feeling, 2) imaging, 3) transforming, and 4) forming. The song was validated by experts of composition, material, and language. Several things needed to be addressed in the Karimunjawa song, including the selection of melodies and lyrics. Therefore, the researchers revised the products based on the results of field tests conducted with more participants. Based on the result of the field test, it is concluded that the Karimunjawa song is a good song to promote the tourist destination. Traditional music elements that are collaborated with electronic music are able to attract listeners.

Copyright

© 2021, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Alan Wijanarko
AU  - Ayu Niza Machfauzia
PY  - 2021
DA  - 2021/06/04
TI  - The Creation of Karimunjawa Song as Tourism Promotion in Hyper-Reality Era
BT  - Proceedings of the 4th International Conference on Arts and Arts Education (ICAAE 2020)
PB  - Atlantis Press
SP  - 222
EP  - 227
SN  - 2352-5398
UR  - https://doi.org/10.2991/assehr.k.210602.044
DO  - 10.2991/assehr.k.210602.044
ID  - Wijanarko2021
ER  -