Brain Activity Viewing Various Tobacco Health Warning Posters

DOI

10.2991/hsmet-17.2017.217How to use a DOI?

Keywords

Electroencephalography; Tobacco; Power; Coherence

Abstract

Adolescent smoking is an increasing issue in the world. To reduce the harm of tobacco products for adolescent, there is warning posters. There is seldom evidence of these warning posters. In this article, brain wave response is used to detect various tobacco health warning posters. Thirty-one male high school students are enrolled. Five typical posters are evaluated, diseased organs, pregnant woman, political and public figures, young idol, and basic textual declaration. Landscape image is also used as compare. Each poster lasted for 30 seconds. Brain wave is recorded. Brain wave power and coherence of 32 electrodes are estimated. There are significant differences among five figures by brain response on different brain areas.

Copyright

© 2017, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - ChingSung Ho
AU  - SihHuei Chen
AU  - KangMing Chang
PY  - 2017/02
DA  - 2017/02
TI  - Brain Activity Viewing Various Tobacco Health Warning Posters
BT  - Proceedings of the 2017 International Conference on Humanities Science, Management and Education Technology (HSMET 2017)
PB  - Atlantis Press
SP  - 1177
EP  - 1183
SN  - 2352-5398
UR  - https://doi.org/10.2991/hsmet-17.2017.217
DO  - 10.2991/hsmet-17.2017.217
ID  - Ho2017/02
ER  -