Financial and Competitor Analysis of Esteé Lauder Companies Inc. in the Global Makeup Market
- DOI
- 10.2991/978-94-6463-298-9_46How to use a DOI?
- Keywords
- Exploration of core competitors; Esteé Lauder; financial performance
- Abstract
Navigating the intricate labyrinth of the global cosmetics industry, Esteé Lauder stands as a paragon of financial resilience, strategic adaptability, and market dominance. This study embarks on a comprehensive dissection of Esteé Lauder’s financial performance, highlighting its robust revenue streams, healthy profit margins, and formidable market share. An exploration of its core competitors – L’Oréal, Shiseido, and Coty Inc., further sheds light on Esteé Lauder’s competitive positioning and the strategic dynamics of the cosmetics landscape. Esteé Lauder’s fiscal robustness, operational efficiency, and innovative prowess testify to its enduring market presence and commercial triumph. However, potential vulnerabilities, such as intense competition and a high dependence on the luxury segment, call for continuous strategic foresight and adaptability. Ultimately, the intricate tapestry of Esteé Lauder’s journey provides myriad insights into the dynamics of the global cosmetics industry, underscoring the need for strategic acumen, relentless innovation, and market foresight in navigating the tumultuous waves of market trends, consumer behavior, and industry innovation.
- Copyright
- © 2023 The Author(s)
- Open Access
- Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.
Cite this article
TY - CONF AU - Huitong Zhang PY - 2023 DA - 2023/11/30 TI - Financial and Competitor Analysis of Esteé Lauder Companies Inc. in the Global Makeup Market BT - Proceedings of the 2023 International Conference on Finance, Trade and Business Management (FTBM 2023) PB - Atlantis Press SP - 421 EP - 428 SN - 2352-5428 UR - https://doi.org/10.2991/978-94-6463-298-9_46 DO - 10.2991/978-94-6463-298-9_46 ID - Zhang2023 ER -