Research on the Window Display Design of the Modern Brand Clothing

DOI

10.2991/essaeme-15.2015.97How to use a DOI?

Keywords

Personalized fitting; Brand clothing; Window display; Digital; Diversification.

Abstract

Based on the clothing industry diversification, virtualization, digital development characteristics and clothing electronic commerce development needs, this paper proposed a personalized fitting system based on 3D human body, the window display system can release the latest clothes, users can input the their own feet inch parameters and choose different size models of the human body. The model can try on new clothes and view the clothes effect, thus strengthening the advertising display 3D effect of clothing brand. This technology can be very convenient to meet the garment customization consumer demand of fitting, and can easily modify garment according to the requirements of the consumers, it lets consumers participate in the clothing design and adapt to the requirements of economic experience.

Copyright

© 2015, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Liping Zhou
PY  - 2015/10
DA  - 2015/10
TI  - Research on the Window Display Design of the Modern Brand Clothing
BT  - Proceedings of the 2015 International Conference on Economics, Social Science, Arts, Education and Management Engineering
PB  - Atlantis Press
SP  - 441
EP  - 446
SN  - 2352-5398
UR  - https://doi.org/10.2991/essaeme-15.2015.97
DO  - 10.2991/essaeme-15.2015.97
ID  - Zhou2015/10
ER  -