Perfect Diary Investment Analysis

DOI

10.2991/978-94-6463-052-7_57How to use a DOI?

Keywords

SWOT; Cosmetics Market; Business Model; Investment Opportunities

Abstract

With the continuous development of the social economy and the deepening of consumption upgrades, cosmetics, as one of the leading retail industries, has become a major consumption hotspot. In the increasingly fierce market environment, the perfect diary with its unique advantages, in many brands when the crowd stands out. Its development has attracted the attention of many investors. In this paper, we will take Perfect Diary as the object of analysis, evaluate the investment value and investment risk of Perfect Diary through the SWOT analysis method, and give investment advice. The study found that Perfect Diary, despite its recent crisis, is still worth investing in.

Copyright

© 2022 The Author(s)

Open Access

Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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TY  - CONF
AU  - Yajun Lei
PY  - 2022
DA  - 2022/12/27
TI  - Perfect Diary Investment Analysis
BT  - Proceedings of the 2022 International Conference on Economics, Smart Finance and Contemporary Trade (ESFCT 2022)
PB  - Atlantis Press
SP  - 484
EP  - 491
SN  - 2352-5428
UR  - https://doi.org/10.2991/978-94-6463-052-7_57
DO  - 10.2991/978-94-6463-052-7_57
ID  - Lei2022
ER  -