A Tentative Study on the Fine Teaching Model of "Vocational to Undergraduate" Marketing Course Based on the Idea of "Rotating Classroom"

DOI

10.2991/emcs-17.2017.327How to use a DOI?

Keywords

Rotating classroom; Vocational to undergraduate; Marketing courses; Fine teaching

Abstract

Under the guidance of the concept of "rotating classroom", the reform on the fine teaching model for the marketing course of "vocational to undergraduate" is mainly carried out from three aspects: pre-class warm-up, classroom control and result comments. Pre-class warm-up is mainly done well in the survey of student situation and learning needs, the design of teaching documents and learning plan, the activities arrangement of assessment project and training; Classroom control is to grasp the details of the links promotion, behavior observation and ability enhancement; the two aspects of job evaluation and satisfaction survey should be done well in the process of results assessment.

Copyright

© 2017, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Yansong Li
PY  - 2017/03
DA  - 2017/03
TI  - A Tentative Study on the Fine Teaching Model of "Vocational to Undergraduate" Marketing Course Based on the Idea of "Rotating Classroom"
BT  - Proceedings of the 2017 7th International Conference on Education, Management, Computer and Society (EMCS 2017)
PB  - Atlantis Press
SP  - 1718
EP  - 1723
SN  - 2352-538X
UR  - https://doi.org/10.2991/emcs-17.2017.327
DO  - 10.2991/emcs-17.2017.327
ID  - Li2017/03
ER  -