A Translation Principle Study of English Product Instruction from the Perspective of the Skopos Theory

DOI

10.2991/emcm-16.2017.176How to use a DOI?

Keywords

Instruction; Localization; Functionalism; Skopos

Abstract

As international trade and multinational companies have a further development, how to translate product instruction from the source language to the target language consumers to realize the original meaning and function deserves special attention. This paper tries to study the translation principles of products instructions from the perspective of the Skopos Theory, which is the core of the Functionalism. This paper chooses "equifunctional" translation as instruction strategy, and then puts forward three translation principles, hopefully, which will help the translation of product instructions.

Copyright

© 2017, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Jian Wang
PY  - 2017/02
DA  - 2017/02
TI  - A Translation Principle Study of English Product Instruction from the Perspective of the Skopos Theory
BT  - Proceedings of the 2016 7th International Conference on Education, Management, Computer and Medicine (EMCM 2016)
PB  - Atlantis Press
SN  - 2352-538X
UR  - https://doi.org/10.2991/emcm-16.2017.176
DO  - 10.2991/emcm-16.2017.176
ID  - Wang2017/02
ER  -