Proceedings of the International Conference on Communication, Language, Education and Social Sciences (CLESS 2022)

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Language Use in the Plantation Industry: Insights from a Multinational Company in Malaysia

Authors
Sareen Kaur Bhar1, *, Suhaila Abdullah1, Yong Eng Chua1
1Multimedia University, Cyberjaya, Malaysia
*Corresponding author. Email: sareen.kaur@mmu.edu.my
Corresponding Author
Sareen Kaur Bhar
Available Online 26 December 2022.
DOI
10.2991/978-2-494069-61-9_27How to use a DOI?
Keywords
Agriculture; language; language use; multinational companies; corporate communication
Abstract

Purpose - This study aimed to investigate the extent to which employees use English and other languages in the various communication channels in an agricultural organisation.

Design/methodology/approach - Data were collected from a multinational agriculture company using the quantitative approach via questionnaire distribution. A qualitative approach based on interviews was employed to support the quantitative findings.

Finding - The results illustrated that flexibility exists where both employers and employees typically use either Bahasa Malaysia or English as the language that works best for a given situation and in the organisation’s best interest.

Originality/value - The study offers greater clarity on language use and choice in agricultural companies in multilingual countries, such as Malaysia, which depends heavily on migrant workers.

Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the International Conference on Communication, Language, Education and Social Sciences (CLESS 2022)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
26 December 2022
ISBN
978-2-494069-61-9
ISSN
2352-5398
DOI
10.2991/978-2-494069-61-9_27How to use a DOI?
Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

risenwbib
TY  - CONF
AU  - Sareen Kaur Bhar
AU  - Suhaila Abdullah
AU  - Yong Eng Chua
PY  - 2022
DA  - 2022/12/26
TI  - Language Use in the Plantation Industry: Insights from a Multinational Company in Malaysia
BT  - Proceedings of the International Conference on Communication, Language, Education and Social Sciences (CLESS 2022)
PB  - Atlantis Press
SP  - 287
EP  - 301
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-494069-61-9_27
DO  - 10.2991/978-2-494069-61-9_27
ID  - Bhar2022
ER  -