Exploring the Reshaping of the Visual Image of Cities in Urbanization

DOI

10.2991/cesses-19.2019.164How to use a DOI?

Keywords

city; visual image; remodeling

Abstract

In the modernization construction, urban culture is not only the inner core of shaping the government's visual image, but also an important weight to enhance the city's competitiveness. In order to improve the competitiveness of the city, it is necessary to strengthen the reshaping of the city's visual image and enhance the city's recognition and overall visual image with effective visual communication design. As the "soft power" of the city, the visual image of the city not only can widely publicize the purpose of the service, but also has a good impetus to the improvement of the city's economic level. This paper takes case analysis as the main research method, finds the significance of urban visual image remodeling through comparative research and explores the method of government visual image shaping in the current urbanization process.

Copyright

© 2019, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Xinyi Zhang
PY  - 2019/10
DA  - 2019/10
TI  - Exploring the Reshaping of the Visual Image of Cities in Urbanization
BT  - Proceedings of the 2nd International Conference on Contemporary Education, Social Sciences and Ecological Studies (CESSES 2019)
PB  - Atlantis Press
SP  - 727
EP  - 730
SN  - 2352-5398
UR  - https://doi.org/10.2991/cesses-19.2019.164
DO  - 10.2991/cesses-19.2019.164
ID  - Zhang2019/10
ER  -