An Analysis on the Overseas Investment Strategy of Chinese Real Estate Enterprises

DOI

10.2991/ceed-18.2018.73How to use a DOI?

Keywords

Real Estate Enterprises; Overseas Investment; SWOT

Abstract

The rapid development of the real estate market in China has resulted in many powerful real estate enterprises, whereas become increasingly saturated. It is urgent to open up the international market while opportunities and challenges coexist in the globalization process of real estate enterprises. Furthermore Chinese real estate enterprises lack experience in international investment, and it is of great practical significance to formulate a reasonable overseas investment strategy. This paper introduces the current situation of foreign investment in Chinese real estate enterprises, and applies SWOT analysis to carry out research on the overseas investment strategy of real estate enterprises in China, which will inspire and help many of the real estate enterprises in China to growth continuous and healthy.

Copyright

© 2018, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Hong Li-ming
AU  - Du Yu-ting
PY  - 2018/12
DA  - 2018/12
TI  - An Analysis on the Overseas Investment Strategy of Chinese Real Estate Enterprises
BT  - Proceedings of the 1st International Conference on Contemporary Education and Economic Development (CEED 2018)
PB  - Atlantis Press
SP  - 373
EP  - 376
SN  - 2352-5398
UR  - https://doi.org/10.2991/ceed-18.2018.73
DO  - 10.2991/ceed-18.2018.73
ID  - Li-ming2018/12
ER  -