Proceedings of the 2021 International Conference on Culture, Design and Social Development (CDSD 2021)

On the Multi-dimensional Relationship of Visual Symbols in Film Posters

Authors
Yuying Tao1, *
1College of Fine Arts and Design, Jimei University
*Corresponding author. Email:865780976@qq.com
Corresponding Author
Yuying Tao
Available Online 24 January 2022.
DOI
10.2991/assehr.k.220109.078How to use a DOI?
Keywords
visual symbols; movie posters; multi-dimensional relationship
Abstract

Film poster is a visual image that publicizes and expounds the film plot. The unique visual symbols in its image design can arouse the empathy of the audience. The significance of its visual image has changed from the ideographic meaning of publicity to the deep visual culture and structure. From the perspective of viewers and creators, based on visual culture, disassemble the visual symbols of film posters according to the needs of subject, spatial dimension, color, emotion and technology, intuitively understand the multi-dimensional relationship, development process and characteristics of visual symbols in film posters, and analyze the graphic thinking and development trend of film posters in the digital environment.

Copyright
© 2022 The Authors. Published by Atlantis Press SARL.
Open Access
This is an open access article under the CC BY-NC license.

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Volume Title
Proceedings of the 2021 International Conference on Culture, Design and Social Development (CDSD 2021)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
24 January 2022
ISBN
978-94-6239-520-6
ISSN
2352-5398
DOI
10.2991/assehr.k.220109.078How to use a DOI?
Copyright
© 2022 The Authors. Published by Atlantis Press SARL.
Open Access
This is an open access article under the CC BY-NC license.

Cite this article

TY  - CONF
AU  - Yuying Tao
PY  - 2022
DA  - 2022/01/24
TI  - On the Multi-dimensional Relationship of Visual Symbols in Film Posters
BT  - Proceedings of the 2021 International Conference on Culture, Design and Social Development (CDSD 2021)
PB  - Atlantis Press
SP  - 379
EP  - 382
SN  - 2352-5398
UR  - https://doi.org/10.2991/assehr.k.220109.078
DO  - 10.2991/assehr.k.220109.078
ID  - Tao2022
ER  -