The Effect of Religiosity and Social Influence on the Intention to Use Sharia Banks in Aceh Singkil Regency

DOI

10.2991/assehr.k.200529.209How to use a DOI?

Keywords

Sharia banks, intention, religiosity, social influence

Abstract

Sharia banks in Indonesia had experienced significant developments in recent years both in terms of quantity and assets. One of the ways undertaken by the Indonesian government in improving the development of Sharia Banks was by converting conventional banks into Sharia Commercial Banks. It has done by the government of the Province of Nanggroe Aceh Darussalam (NAD). This conversion is expected to foster public interest in using Sharia Bank products. The intention to use sharia products from several studies is affected by religiosity and social influence (social support). Therefore, this research is important in order to determine the extent of the effect of religiosity and social influence on people’s intentions to use sharia bank products. The method is quantitative research. The number of samples was 100 samples taken randomly in Aceh Singkil District. Data was collected by conducting surveys online and manually. The data analysis is SEM-PLS. The results studies show that religiosity and social influence have a significant effect on the intention to use Sharia banks. In addition, religiosity and social influence has 30.3 percent predictive value (Q2).

Copyright

© 2020, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Purwanto
AU  - Yeny Fitriyani
AU  - Titis Rosowulan
AU  - Saebani
AU  - Milna Wafirah
AU  - M Pudail
PY  - 2020
DA  - 2020/05/04
TI  - The Effect of Religiosity and Social Influence on the Intention to Use Sharia Banks in Aceh Singkil Regency
BT  - Proceedings of the 1st Borobudur International Symposium on Humanities, Economics and Social Sciences (BIS-HESS 2019)
PB  - Atlantis Press
SP  - 997
EP  - 1001
SN  - 2352-5398
UR  - https://doi.org/10.2991/assehr.k.200529.209
DO  - 10.2991/assehr.k.200529.209
ID  - 2020
ER  -