Employee's Trust and Work Commitment With Management Using Internal Social Media Application, TAP Playground, in PT. Cakrawala Andalas Televisi (ANTV)

DOI

10.2991/bcm-17.2018.75How to use a DOI?

Keywords

the interaction of technology and society, business, public opinion

Abstract

One indication of the success of a company's communication is how the company can build internal commu-nication so that there is trust in the employee to the company where they work. Current internal communication becomes the basis for an organization in developing and moving towards the desired destination. The main point is how the organi-zation management manages internal communication well. Internal communication must be two-way with the involvement of management and employees. Recent technological developments increasingly lead to complexity in building internal communications. The ease of communicating in cyberspace with social media intermediaries so as to make social media as a discussion and exchange ideas in the forums provided in social media can be a reason for the importance of having an internal social media in a company. PT. Cakrawala Andalas Televisi (ANTV) sees the phenomenon of this rampant social media as a positive thing to build employee confidence to the company by doing collaboration application named TAP Playground. This paper provides insight into how internal social media can help build constructive trusts of observations and literature related to internal communication and social media.

Copyright

© 2018, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Putri Ayu Ningtyas
AU  - Firman Kurniawan Sujono
PY  - 2018/02
DA  - 2018/02
TI  - Employee's Trust and Work Commitment With Management Using Internal Social Media Application, TAP Playground, in PT. Cakrawala Andalas Televisi (ANTV)
BT  - Proceedings of the 4th Bandung Creative Movement International Conference on Creative Industries 2017 (4th BCM 2017)
PB  - Atlantis Press
SP  - 380
EP  - 384
SN  - 2352-5428
UR  - https://doi.org/10.2991/bcm-17.2018.75
DO  - 10.2991/bcm-17.2018.75
ID  - Ningtyas2018/02
ER  -