Study on the impact of tourism poverty alleviation effect perception on resident participation in old revolutionary areas

DOI

10.2991/978-94-6463-102-9_103How to use a DOI?

Keywords

Poverty alleviation effect; Structural equation model; data analysis; Tourism management

Abstract

As a key task in the management and development of rural revitalization, tourism poverty alleviation requires scientific data analysis to promote the management and development of residents in poor areas. Taking Wangcang Red Army City as a case study, this paper constructs a research model from the relationship between the perception of tourism poverty alleviation effect, cultural identity and residents' willingness to participate, collects questionnaire data, uses AMOS structural equation model for path analysis, and uses SPSS software to test the mediating role of cultural identity. The results show that: (1) the perception of tourism poverty alleviation effect positively affects residents' willingness to participate and cultural identity; (2) cultural identity positively affects residents' willingness to participate; (3) cultural identity has a partial intermediary role. This study has certain significance for clarifying the influence relationship between the perception of the poverty alleviation effect of cultural tourism, cultural identity and willingness to participate among residents in the old revolutionary areas, and can also provide theoretical basis and reference for destination managers to formulate relevant management policies.

Copyright

© 2023 The Author(s)

Open Access

Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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TY  - CONF
AU  - Dan Huang
AU  - Ling Guo
PY  - 2022
DA  - 2022/12/29
TI  - Study on the impact of tourism poverty alleviation effect perception on resident participation in old revolutionary areas
BT  - Proceedings of the 2022 2nd International Conference on Business Administration and Data Science (BADS 2022)
PB  - Atlantis Press
SP  - 988
EP  - 997
SN  - 2589-4900
UR  - https://doi.org/10.2991/978-94-6463-102-9_103
DO  - 10.2991/978-94-6463-102-9_103
ID  - Huang2022
ER  -