Tourist Preferences in East Flores District

DOI

10.2991/atf-16.2016.87How to use a DOI?

Keywords

Preferences, East Flores District, Tourists Profile, Structure Preferences, Internal Decisions, External Decisions

Abstract

East Flores Distric is one of district at East Nusa Tenggara that has natural and cultural tourist attractions potential. Based on the data from Swisscontact in 2013 there is an increasing number of international tourists visiting each years, but in the last year 2014, the target of tourists visiting is not as expected. They visited East Flores District in less than two days. Therefore, to meet the target of tourists visiting at East Flores District, an analysis of tourist preferences need to conduct in order to extend the tourists' length of stay at East Flores. East Flores District has the main spiritual event as tourist attraction potential that is located in Larantuka as the capital city of East Flores namely is Samana Sancta as an Easter Celebration (Holy Week) due of Larantuka is broadly known as a place for Catholic Pilgrims. Besides that Larantuka also has the natural and cultural beauty that have to be developed as one of tourism destination. This becomes a challenge for the stakeholders of East Flores to attract people to travel to Larantuka beside than Semana Sancta event motive. The research method is applied with descriptive quantitative methode and design with descriptive analysis, and use Chi Square for the analysis technique. Based on datas and analysis during the research, the result of analysis, that tourist preferences in East Flores can be determined from : (1)tourist profile aspect dominated by domestic and international tourists, (2)Structure preferences aspect based on destination option, information availability, family and relative recommendation, norms and culture reason, (3)Decision making of visiting East Flores determined by tourist's internal and external motivation. The conclusion, tourist preference motivated from their internal motivation, which is pilgrim activitie

Copyright

© 2016, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Ina Ginting
AU  - Endang Sinaga
AU  - Rachmat Muljawan
AU  - Dina Rajagukguk
AU  - Gebi Desiani
AU  - Renaldy Muharram
AU  - Fransiskus Setiawan
AU  - Oktaviyani Yusnida
AU  - Adinda Farameutia
PY  - 2016/05
DA  - 2016/05
TI  - Tourist Preferences in East Flores District
BT  - Proceedings of the Asia Tourism Forum 2016 - the 12th Biennial Conference of Hospitality and Tourism Industry in Asia
PB  - Atlantis Press
SP  - 564
EP  - 574
SN  - 2352-5428
UR  - https://doi.org/10.2991/atf-16.2016.87
DO  - 10.2991/atf-16.2016.87
ID  - Ginting2016/05
ER  -