The Analysis of Potential 4A's Tourism Component in the Selasari Rural Tourism,Pangandaran, West Java

DOI

10.2991/atf-16.2016.21How to use a DOI?

Keywords

4A's Tourism Component, rural tourism, body rafting, cultural and special interest tourism

Abstract

Santirah River as one of the main attraction in Selasari rural tourism had been famous by the viral marketing through the internet and social media in 2015. The local government of the Village claim that they have another amazing tourist attraction and already settled all of the 4A's (attraction, accessibility, amenities and ancillaries) tourism component in the area. By this it mean, the objective of this research is twofold, the first one to identify the 4 A's Tourism Component in Selasari Village, second one to analyze whether the development of tourist attraction are potential to be developed by the rural community of Selasari. The method of this research was descriptive qualitative based on exploratory study, which means that the data collected by qualitative and exploration method and then describe in descriptive. The data was gathered by observation and in-depth interview to head of the Village and the rural communities as a developer of the rural tourism area. A questionnaire and checklist were used to gather the data with judgment sampling technique guided. The results show that there are 3 type of potential tourist activities in Selasari, not only explore the natural activities but also cultural and special interest tourism. According to the data that collected, the other A's except attraction still needs to develop in the future especially the accessibility and amenities because these does not meet the tourism component standard such as bad road and out of standard Accommodation or Restaurant. In fact, it is slightly difficult to find these place because not enough sign board from another area in Pangandaran. The last A for Ancillary has been quite good but need additional effort, such as need support from the local government of Pangandaran, strict rules that could strengthen its presence of the natural especially the forest to keep the water in its place

Copyright

© 2016, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Tomy Andrianto
AU  - Gima Sugiama
PY  - 2016/05
DA  - 2016/05
TI  - The Analysis of Potential 4A's Tourism Component in the Selasari Rural Tourism,Pangandaran, West Java
BT  - Proceedings of the Asia Tourism Forum 2016 - the 12th Biennial Conference of Hospitality and Tourism Industry in Asia
PB  - Atlantis Press
SP  - 144
EP  - 150
SN  - 2352-5428
UR  - https://doi.org/10.2991/atf-16.2016.21
DO  - 10.2991/atf-16.2016.21
ID  - Andrianto2016/05
ER  -