Proceedings of the 2013 International Conference on Advances in Social Science, Humanities, and Management

Research on the Problems and Routing Optimizations of Chinese Enterprise Marketing

Authors
Min Zhang, Yinghua Gong, Jiyong Du
Corresponding Author
Min Zhang
Available Online December 2013.
DOI
10.2991/asshm-13.2013.164How to use a DOI?
Keywords
Marketing; Problems; Routing Optimizations
Abstract

With the development of Chinese socialist market economy, enterprises have also continued to improve their own marketing tools, which lead to the marketing in China from scratch to continuous development. But we cannot ignore the problems of current enterprise marketing, if these problems can not be solved, it will restrict further development of economy. Now let us combine the knowledge we learned and related data to analysis the problems and put forward the corresponding methods.

Copyright
© 2013, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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Volume Title
Proceedings of the 2013 International Conference on Advances in Social Science, Humanities, and Management
Series
Advances in Intelligent Systems Research
Publication Date
December 2013
ISBN
978-90-78677-93-2
ISSN
1951-6851
DOI
10.2991/asshm-13.2013.164How to use a DOI?
Copyright
© 2013, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

Cite this article

TY  - CONF
AU  - Min Zhang
AU  - Yinghua Gong
AU  - Jiyong Du
PY  - 2013/12
DA  - 2013/12
TI  - Research on the Problems and Routing Optimizations of Chinese Enterprise Marketing
BT  - Proceedings of the 2013 International Conference on Advances in Social Science, Humanities, and Management
PB  - Atlantis Press
SP  - 884
EP  - 887
SN  - 1951-6851
UR  - https://doi.org/10.2991/asshm-13.2013.164
DO  - 10.2991/asshm-13.2013.164
ID  - Zhang2013/12
ER  -