Proceedings of the Fifth Annual International Conference on Business and Public Administration (AICoBPA 2022)

Bibliometric Analysis of the Aesthetic Innovation on SMEs Food Souvenir

Authors
Muhafidhah Novie1, *, Achmad Sudiro1, Fatchur Rohman1, Astrid Puspaningrum1
1Faculty of Economics and Business, Brawijaya University, Malang, Indonesia
*Corresponding author. Email: novie_pdim18@student.ub.ac.id
Corresponding Author
Muhafidhah Novie
Available Online 1 August 2023.
DOI
10.2991/978-2-38476-090-9_44How to use a DOI?
Keywords
Aesthetics; Bibiliometry; Innovation; SME
Abstract

Aesthetic innovation is crucial for significant general and SMEs in the food industry. Furthermore, it can be emphasized that aesthetics is necessary for building a product’s image, strength and identity to face such dynamic business competition. On that basis, this study aims to determine the aesthetic innovation of food souvenirs in SMEs within the scope of research through the bibliometric technique. This research method is descriptive quantitative. Analysis of the research data was carried out by using the bibliometric technique. Bibliometric indicators are applied to evaluate bibliographic data, which includes the total number of authors and published articles, citations, institutions and countries participating in research development. In addition, documentation techniques and literature studies obtained from the Scopus and Google Scholar databases are also used. From the analysis that has been carried out, it is known that the keyword network between one study and another is known so that the most frequently used and the least commonly used keywords by researchers can be identified. In this study, “aesthetic innovation” is one of the keywords that is the least commonly used in innovation or SME development research.

Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the Fifth Annual International Conference on Business and Public Administration (AICoBPA 2022)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
1 August 2023
ISBN
10.2991/978-2-38476-090-9_44
ISSN
2352-5398
DOI
10.2991/978-2-38476-090-9_44How to use a DOI?
Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

TY  - CONF
AU  - Muhafidhah Novie
AU  - Achmad Sudiro
AU  - Fatchur Rohman
AU  - Astrid Puspaningrum
PY  - 2023
DA  - 2023/08/01
TI  - Bibliometric Analysis of the Aesthetic Innovation on SMEs Food Souvenir
BT  - Proceedings of the Fifth Annual International Conference on Business and Public Administration (AICoBPA 2022)
PB  - Atlantis Press
SP  - 548
EP  - 562
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-38476-090-9_44
DO  - 10.2991/978-2-38476-090-9_44
ID  - Novie2023
ER  -